Taking the shortcut: Expanding to Latin American and Portuguese markets business event

Tampere was a centre for a special business event on Friday the 22nd of April. Finnish companies from Tampere Region had a chance to meet different representatives from Latin American countries and to learn more about how to internationalize their business to target countries like Colombia, Brazil, Chile, Cuba and Portugal.

The speciality of this business event was that it was organised by Tampere – All Bright! Ambassadors who represent Latin American countries and Portugal as well. The event provided a good opportunity for companies to create direct contacts to these target markets and to learn about their business culture. From companies' perspective the event provided a possibility to network with country representatives and to meet for example the Ambassador of Colombia.

Tampere – All Bright! Ambassadors gave a hand to a local SME Meshwork Wireless to enter to Latin American markets. Read more about MeshWorks: http://tampereallbrightmagazine.fi/articles/meshworks-wireless-knows-cold-chains

Latin American and Portuguese event organisers: Selene Gama, Gloria Zúñiga, Pedro Silva, Florentino Santos, Berta Portugal, Beatrize Arze and Rogerio Da Conceicao.

Read more about Tampere – All Bright! Ambassador network